Integrating Your Shopify Store with Allegro – A Complete Guide for E‑Commerce
Being present in multiple eCommerce sales channels is becoming not just an advantage but a necessity for online store owners. Integrating a Shopify store with Allegro helps reach a wider audience and increase revenue.
May 19, 2025
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Marcin Luks
Why integrate Shopify with Allegro?
By integrating you can list your products on Poland’s largest marketplace and reach millions of buyers without having to invest in additional marketing channels.
BaseLinker is an extensive order‑management system that also offers a broad range of advanced features.
Advanced features:
Real‑time inventory synchronisation (outside the Freemium plan), every hour or every 8 hours
Real‑time price synchronisation (outside the Freemium plan), every hour, every 4 or 12 hours, or once a day
Bulk listing and management of offers
Handling multiple Allegro accounts and transferring offers between them
Bulk order editing and submitting commission refund requests
Competitor price monitoring and automatic repricing
Support for the Allegro Smart promotional programme
Pricing:
After the next price increase at the end of 2024, BaseLinker has become noticeably more expensive for merchants with large order volumes. The current price list is:
Freemium plan: PLN 0 / month (up to 100 orders and 1 000 products)
Business plan: PLN 99 / month + PLN 0.69 per order
Enterprise plan: custom pricing
In practice this means that if your order volume exceeds the tier limits you must negotiate individual pricing with the integrator.
Example 2: Apilo
Apilo positions itself as a platform for omnichannel sales management. It integrates Shopify with Allegro, focusing on automation and scalability.
Advanced features:
Real‑time synchronisation of inventory and prices (refresh intervals in lower plans can be shortened for an additional fee)
Bulk listing and management of offers
Margin control (ability to set a fixed additional margin relative to warehouse prices)
Automatic relisting of offers when stock is replenished
Managing multiple accounts and stores
Pricing:
Starter plan: PLN 29 / month (up to 100 orders and 2 000 offers)
Basic plan: PLN 129 / month (up to 500 orders and 10 000 offers)
Professional plan: PLN 249 / month (up to 1 500 orders and 20 000 offers)
Advanced plan: PLN 499 / month (up to 10 000 orders and 200 000 offers)
Individual plan: from PLN 999 / month (above 10 000 orders and 200 000 offers)
2. Custom API integration
For large stores with an in‑house IT team or working with a technology partner, we design custom integrations in cooperation with our sister company Beautomate.Beautomate.
Advantages:
Full control over the process
Ability to tailor the integration to the industry and company specifics
Create any function based on individual needs
Address all edge cases
Control over integration costs (no monthly subscription fees)
Disadvantages:
Higher implementation cost than ready‑made integration apps
Longer implementation time
Hosting and maintenance costs for the integration
Shopify–Allegro integration in practice
How does inventory synchronisation work?
When a customer buys a product on Allegro, the integration system automatically reduces the stock quantity inShopifyand vice versa. This prevents overselling, which can lead to negative ratings and penalties from Allegro.
Most systems let you set the frequency of synchronisation and reserve stock quantities between channels (e.g. 10 units for the store, 5 for Allegro).
How to manage orders and returns?
With the integration you can:
Handle all Allegro and Shopify orders from one dashboard
Generate courier labels
Send order status notifications
Manage returns in accordance with both Allegro’s policy and your store’s policy
Some integrators also connect to accounting systems and generate sales documents.
Advantages and disadvantages of integrating Shopify with Allegro
Advantages:
Reach millions of customers without additional advertising
Save time through automation
Better stock control
Scalable sales
Disadvantages:
Additional subscription costs for integrators
Need to adapt product descriptions and categories to Allegro requirements
Allegro fees (commissions, Allegro Smart, etc.)
Need to service two customer communication channels
Cost breakdown: Shopify + Allegro
Summary
Integrating Shopify with Allegro is a great way to grow sales, but the optimal solution depends on your business scale, budget and operational needs.
Looking for help with integrating Shopify with Allegro?
As an eCommerce and automation agency, we assist with completeimplementationand configuration of the integration—from consulting and tool selection, to launching and optimising processes.
