Microsoft Power BI

Microsoft Power BI is a leading business intelligence (BI) and data visualization platform that enables users to explore, analyze, and present data in an intuitive and engaging way. It transforms complex data sets into easily digestible, interactive reports and dashboards, supporting informed business decision making.

The tool is valued for its ease of use, powerful analytics capabilities, and ability to connect with a wide range of data sources. It’s used by 97% of Fortune 500 companies.

The benefits of implementing Power BI

Better and Faster Decision Making

Access to reliable, up-to-date data (often in real time) and clear visualizations enables you to make more informed business decisions in less time

One Source of Truth

Consolidating data from different systems in one place provides a consistent and complete picture of your business, eliminating information silos and ensuring data consistency.

A Deeper Understanding of Data

Interactive visualizations make it easy to identify trends, patterns, and anomalies in data that might be overlooked in traditional tabular reports. It enables you to turn raw data into actionable insights.

Support for Strategy and Planning

Predictive analytics (e.g., trend forecasting, risk detection) and trend identification capabilities help with risk management and strategic development planning.

Power BI Features

Intuitive Visualization and Reporting

The drag-and-drop interface and on-object interactions make it easy to create engaging visuals without coding. A wide range of charts are available and interactive dashboards. Q&A function lets you ask questions about data in natural language, and modern tooltips provide more context.

Comprehensive Connectivity and Data Integration

Power BI seamlessly connects to hundreds of diverse data sources — from files (Excel, PDF, XML), databases (SQL Server, Oracle, Google BigQuery), to cloud services (Azure, Salesforce, Google Analytics) and other data (e.g. from other Power BI datasets or business applications such as ERP, CRM). Allows you to create a unified view of data and supports the Common Data Model.

Advanced Analytics and Artificial Intelligence (AI)

Real-time analysis tools, AI capabilities (text analysis, image recognition, Quick Insights), integration with Azure Machine Learning for predictive analytics, and the ability to create advanced calculations and data models (DAX, Visual Calculations, Power Pivot). Integration with Copilot (AI chatbot) makes it easy to ask questions and create reports.

Collaboration and Sharing

Easily publish and share reports and dashboards through Power BI Service (cloud) or Power BI Report Server (on-premises), enabling collaboration in teams. Mobile access allows you to view data on any device. Ability to embed reports in other applications or websites (Power BI Embedded).

Automation and Data Management

Automatic data refresh features give you access to up-to-date information without the need for manual updates. Modeling view makes it easy to manage complex data models by dividing them into logical areas. Ability to automate analytical processes and create custom matrix layouts (Matrix Layouts).

Customization and Extensibility

Ability to customize the appearance of standard visualizations and import new visualization tools. Available APIs and sample code make it easy to integrate and embed Power BI into other products.

Expert comment

“Power BI is a platform that transforms data into knowledge, enabling companies to make strategic decisions. With intuitive reports and interactive dashboards, Power BI opens the door to a world of data that becomes the foundation of business success.”

Zbigniew Augustyniak

‍Senior Business Consultant