Karol Śmieszek

Shopify has recently rolled out significant B2B functionalities to lower-tier plans as well. As a result, the barrier to entry for B2B sales has significantly decreased, and Shopify Plus is no longer the only way to implement a viable wholesale model.‍

E-commerce is currently undergoing another phase of transformation—this time, thanks to artificial intelligence, which is increasingly integrated with customers’ shopping experiences. One of the most interesting examples is Shopify’s growing integration with ChatGPT.